Establishing Credibility in the Internet Community

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If you are a new member of the Internet community you want to have people visit your website and know that it’s a place they are safe to visit, do business with, or leave their valuable information on.

There are many agencies that work with new Internet organizations to help them become established in the web hosting industry. The first such organization is the BIB or more well known as the Better-Internet-Bureau. They allow you to register your site with them for a one-time fee and then you can display their ad on your site.

Their seal then tells members of the community that you are an approved website. This let’s members feel that they have a place to go in case their is a dispute or a problem with their account. http://www.better-internet-bureau.org/

“content that was not relevant yesterday, becomes a necessity to have listed on your website over night”

Another place websites can be registered is the Internet Trade Bureau. This site will review sites that apply for membership, and then approve them. Once approved members can then opt to pay a small fee of $3.00 per month to display their banner on your website, or simply mention you are a part of this organization. The community once again knows that you are a website owner who has taken the time to pay attention to this detail, and that they have a place to go if there is a dispute with your company or organization http://www.internettradebureau.com/

Another organization many website owners belong to is ICOP. Or better known to some as Internet Code of Practice. http://www.internet.org.uk/icop.html

It’s an ethical agreement between website owners and ICOPs. They agree that content, advertising, contracts, copyright, etc will all be in order, ethical and live up to the standards set in place by their organization.

They also allow you to place their seal upon their site, and you will be added to their search engines for customers who want to deal with ICOP members.

Truste.org also provides a trust seal for approved merchants. This seal is only provided to sites that the trustmark is awarded to. Sites that adhere to their established privacy principles of disclosure, choice, access and security.

These are a few easy ways to establish some quick credibility.

Other things website owners can do is verify your terms, conditions, Policy, and Company information is all up to date. The Internet changes often and content that was not relevant yesterday, becomes a necessity to have listed on your website over night.

If you are a merchant who processes sales, it takes very little time to invest in an SSL (secure socket layer) certificate. This ensures that customer information is encrypted when it’s transferred over the Internet. Their personal and credit information is kept safe from hackers and other who might want to steal the information for harmful purposes.

http://www.FreeSSL.com offers these certificates. It’s a great feeling for website owners and customers, knowing this extra protection has been added to a website.

These are just a few ideas website owners can look into when they are new and trying to establish a credible presence on the Internet.

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